Several weeks after the 2024 presidential election, Charlie Kirk, founder and president of Turning Point USA (TPUSA), proudly embraced a white nationalist conspiracy theory while celebrating then-President-elect Donald Trump鈥檚 plans for mass deportation.
Kirk accused Democrats of embracing immigration as part of their plot to secure voters, permit crime and enact the 鈥済reat replacement.鈥 He warned his hundreds of thousands of listeners, 鈥淲e native born Americans are being replaced by foreigners.鈥 He then promised Trump will 鈥渓iberate鈥 the country from 鈥渢he enemy occupation of the foreigner hordes.鈥
Charlie Kirk鈥檚 TPUSA is a , hard-right organization with links to Southern Poverty Law Center-identified hard-right extremists and a tremendous amount of influence in conservative politics. While the group was previously dismissed by key figures within the Republican National Committee ), Trump attended several TPUSA events across the country throughout 2024, and several of his nominees have ties to the organization. Turning Point Action, the group鈥檚 sister 501(c)(4) organization, Trump鈥檚 2024 campaign efforts in key battleground states and played a vital role in the election of far-right candidates in , while TPUSA participated on the of Project 2025, a blueprint to radically reshape the federal government.
Over the last several years, the political right has increasingly shifted toward an authoritarian, patriarchal Christian supremacy dedicated to eroding the value of inclusive democracy and public institutions. The political right in the U.S., whose party infrastructure is dominated by the Republican Party but includes the current Libertarian Party and is flanked to the right by the Constitution Party, has embraced aggressive state and federal power to enforce a social order rooted in white supremacy. Turning Point USA and its growing influence on conservative politics is emblematic of this current state.
Every ill we are fighting right now in society has been brought forth by women.鈥
鈥 Candace Owens
As a nonprofit, TPUSA does not pay any taxes on its revenue 鈥 approximately $80 million in 鈥 though numerous actions appear to potentially violate its tax status. In 2024, TPUSA invited Lara Trump to speak at a 501(c)(3) sponsored event in her official capacity as co-chair of the RNC, where she encouraged attendees to support her father in-law in the upcoming presidential election.
In 2020, raised questions about the independence of the firm that audited its financial dealings and the reliability of the organization鈥檚 public financial disclosures. reported that TPUSA has made millions in payments to companies controlled by key figures within the organization and even paid for Kirk鈥檚 wedding reception in 2021 by billing the event as a fundraiser and ninth anniversary celebration.
The politics of fear
Turning Point USA鈥檚 primary strategy is sowing and exploiting fear that white Christian supremacy is under attack by nefarious actors, including immigrants, the 人兽性交+ community and civil rights activists. TPUSA and its spokespeople often warn their audience that their children, wives, religion, way of life and they themselves are under attack by various constructed enemies. TPUSA exploits complicated feelings of insecurity and anxiety to manufacture rage and mobilize support to revive and maintain a white-dominated, male supremacist, Christian social order.
TPUSA is at the forefront of the movement to promote Christian nationalism, the theocratic worldview that the U.S. is a fundamentally Christian country and that Christian values and beliefs should inform the government and wider culture. In a clip on X, he blamed shifts in the religious makeup of America for causing 鈥渁 constitutional crisis鈥 and asserted, 鈥淵ou cannot have liberty if you don鈥檛 have a Christian population.鈥

In the organization鈥檚 , Kirk advocated for right-wing politics to adopt a 鈥渟ecular worldview,鈥 reiterating, 鈥淲e do have a separation of church and state.鈥 He even criticized Christians for trying to impose their religious beliefs on the rest of the country. However, , Kirk has been influenced by pastors such as Rob McCoy to turn TPUSA into an arm of the religious right to 鈥渞estore America鈥檚 biblical values.鈥
In 2021, Turning Point launched a new subdivision, Turning Point Faith, to organize certain pastors and church communities to work toward TPUSA鈥檚 goals. TPUSA Faith works at the intersection of Trumpism and Christian supremacy. This initiative offers religious courses, sermon templates and training opportunities to guide pastors toward political activism. They also host events like The Believers鈥 Summit and Pastors Summit.
TPUSA simultaneously positions Christianity as superior and dominant, while also orchestrating myths of religious persecution. This framing is used to justify its extreme, authoritarian vision for the country that threatens the foundation of our democracy. While speaking about the need to support Trump鈥檚 2024 presidential campaign to an audience full of pastors, , 鈥淚f we don鈥檛 get this right, though, and if we continue theological disputes and don鈥檛 focus on liberty, then we鈥檙e going to be having those theological disputes from prison.鈥
Similarly, Candace Owens has also warned about what she views as a war on Christianity at various TPUSA events. A hard-right media figure, Owens is a former TPUSA employee and has been featured at TPUSA events and on the organization鈥檚 website in 2024. At a TPUSA women鈥檚 event in June 2024, she encouraged the audience to reexamine their understanding of history, particularly World War II, which she sees as a perpetual 鈥渉oly war鈥 being waged against Christianity and a 鈥渃oncerted effort to remove Christ.鈥
At a Trump rally in Georgia, , 鈥淚 believe there is a spiritual battle happening all around us. 鈥 Right now, this state is a Christian state, I want to see that to continue. But we need the faithful, we need those of you that have influence over your congregation to put pressure on your pastors.鈥 He also directed pastors to give sermons dedicated to preaching that 鈥渢he Democratic Party believes everything that God hates.鈥

鈥楽atan wants the children鈥
One of the strongest examples of TPUSA exploiting the politics of fear to advance its hard-right agenda is in its battle against public education. Following the COVID-19 pandemic, TPUSA mobilized around the broader conservative backlash against . TPUSA and other hard-right actors encouraged parents to be fearful the government was harming their children in schools. They to target , so-called critical race theory and of inclusive education as well as to promote homeschooling. This was an opportunity to to build parallel institutions aligned with its worldview.
TPUSA originally purported to be dedicated to promoting conservative views in higher education and protecting free speech principles. However, TPUSA increasingly takes aggressive action to silence political speech and attack educational institutions as a collective. In 2016, TPUSA launched its targeting professors it accused of promoting 鈥渁 radical agenda.鈥 In 2021, TPUSA expanded these efforts with its 鈥淪chool Board Watchlist.鈥 TPUSA also continues to play an influential role in the growing movement to ban books and censor inclusive education in schools. According to TPUSA, efforts to teach students about institutionalized racism and hard histories are fundamentally racist and harmful to children鈥檚 development.
During the summer of 2022, TPUSA expanded its effort to replace inclusive education with Christian nationalism with the introduction of Turning Point Academy. Turning Point Academy is a subdivision of the organization working to open Christian schools, develop educational resources and organize a political movement dedicated to 鈥淩ESTORING God as the foundation of education,鈥 according to the TPUSA website.
In June 2024, Turning Point Academy held a summit for educators, featuring Alex Newman, a longtime contributor to the John Birch Society鈥檚 magazine, The New American, and author of the book Indoctrinating Our Children to Death: Government Schools鈥 War on Faith, Family, and Freedom 鈥 And How to Stop It. At TPUSA鈥檚 Educators鈥 Summit, Newman declared public education went awry when 鈥渢he Supreme Court banned the Bible, they banned prayer鈥 from public schools in the early 1960s and falsely claimed that the social-emotional learning offered in public schools is rooted in demonology and teaches students empathy for open borders and abortion. He warned attendees that, when it comes to education, America is engaged in a spiritual battle because 鈥淪atan wants the children. Satan wants our country. Satan wants you.鈥
At the same event, Kirk discouraged participation in school boards, arguing instead, 鈥淚f you鈥檙e not willing to close the local school, then you shouldn鈥檛 be on the school board.鈥 He advocated for the elimination of federal and state departments of education and told the audience that America鈥檚 economy should be one where 鈥渢he female鈥 doesn鈥檛 have to enter the workforce if she chooses not to do so. The usage of the word 鈥渇emale鈥 by the hard right has increased in popularity as a means of reducing women to their reproductive abilities alone.
Hard-right extremists often see education as a low-hanging fruit. Efforts like Turning Point Academy exacerbate existing parental fears and instill new ones, while continuing to attack the institution of public education.
鈥業f we鈥檙e going to win the culture war, we have to start at home鈥
Turning Point USA also exploits fear to advocate for increasingly restrictive gender roles and a system of male supremacy. TPUSA activists have long decried feminism as a destructive force that threatens every aspect of American life. At TPUSA鈥檚 2024 Young Women鈥檚 Leadership Summit (YWLS), Alex Clark warned attendees to 鈥渟top outsourcing the home鈥 and putting children at risk through dependence on public education. 鈥淐hildren are under attack, and you and I have to protect them,鈥 she warned.
Alex Clark is a TPUSA pop culture and lifestyle influencer and the host of POPlitics and Culture Apothecary (formerly The Spillover) podcasts. TPUSA describes the role of the conservative pop culture shows as, 鈥減olitics is always downstream from culture, and if we can reach people where they鈥檙e at culturally 鈥 that鈥檚 how we influence our nation.鈥 Clark has used her platform to attack day care and make the false claim that hormonal birth control can make people bisexual. Her Instagram page sprinkles these views among sponsored content and carefully curated photos. She plays a crucial role in TPUSA鈥檚 effort to soften its extremist positions by putting women at the forefront of its male supremacist work.
Clark, Kirk and other key figures have called on young women and girls to abandon their educational and career aspirations in favor of their 鈥渘atural鈥 position as wives and mothers. , 鈥淢ore younger women need to get married at a young age and start having kids. The single woman issue is one of the biggest issues facing a civilization.鈥 At another TPUSA event, this need to pull women away from social and political life. 鈥淓very ill we are fighting right now in society has been brought forth by women.鈥

According to Owens, one of those ills includes 鈥渢ransgenderism,鈥 which she credits to feminist efforts. TPUSA frames the existence of trans people 鈥 trans women in particular 鈥 as an existential threat to womanhood.
At the 2024 YWLS, Kirk argued the acceptance of gay marriage allowed for the 鈥渁bolition鈥 of what it means to be a man or woman. 鈥淔irst, they wanted you to affirm, and then they wanted you to celebrate and then they wanted you to participate. And if you don鈥檛, they are willing to destroy your life,鈥 Kirk said of 人兽性交+ people.
Kirk helped lead a boycott against Target in June 2022 for its Pride collection, insisting it amounted to 鈥渟upport for grooming kids.鈥 In 2023, revealed that a registered sex offender was the leader of a Christian fashion company that sponsored TPUSA鈥檚 2023 Pastors鈥 Summit. the man, who was convicted and served federal prison time for trying to coerce an underage girl into sex, as 鈥渁 nice person who did something wrong over a decade ago鈥 before doubling down on Target being the true threat to the safety of children.
The hard right has historically used narratives about maternal responsibility and manufactured threats to children to mobilize women. White nationalist propaganda is full of depictions of mothers with their children, and 鈥渟ecuring our future one child at a time鈥 is the motto of Women for Aryan Unity. Mothers鈥 organizations were at the forefront of segregationist efforts, battles over school curricula and campaigns to uphold patriarchal systems. QAnon鈥檚 #SaveTheChildren campaign provided a powerful entry point into the violent conspiracy theory by feeding off parental anxiety 鈥 particularly for mothers 鈥 at the height of the COVID-19 pandemic.
For TPUSA鈥檚 narrow vision of womanhood, the most important role women have is to submit to their husbands and serve in the home. Women, men and nonbinary people who deviate from this rigid gender dichotomy are demonized because they threaten the hard right鈥檚 efforts to maintain white, male, Christian dominance in America.
At its founding, Turning Point USA insisted it was committed to promoting free conservative speech on college campuses. Early on, Kirk avoided controversial social issues, including abortion and racism, and preached the virtues of America鈥檚 secular government. He Martin Luther King Jr. as a 鈥渉ero鈥 and a 鈥渃ivil rights icon,鈥 and TPUSA sold $55 shirts featuring his image. Today, Kirk as 鈥渁wful鈥 and 鈥渘ot a good person鈥 as part of TPUSA鈥檚 broader effort to discredit civil rights legislation.
As he positions his organization to be at the forefront of every culture war, Kirk has even : 鈥淏uy weapons. Buy ammo. If you go into a public place, bring a gun with you.鈥
Turning Point USA鈥檚 effort to sow fear and division to enforce social hierarchies rooted in supremacism is emblematic of the hard right鈥檚 broader political project to destroy our foundational democratic principles and institutions.
Research contributions by Maya Henson Carey and Joe Wiinikka-Lydon.
Illustrations by Tomasz Wo藕niakowski.









